An artist management division created to work with emerging sports, music and entertainment talent from all around the globe, in need of a new identity that could break through an already saturated market.

We created a bold identity that would particularly catch the eyes of high profile athletes and musicians, starting with an abbreviated name that is pretty hard to forget. SCAAM (Sayad & Co, Athlete and Artist Management) — A purposely shocking name, intended to help garner attention from the entertainment world.